Every relationship starts with branding, but not all client accounts stop with just that. There have been steadily growing opportunities for us to go beyond the conventional branding and advertising scope to explore horizons which usually come under the clients' business operational purview. We, as a team believe an authentic brand is built not just by the promises we help our clients communicate, but also by the soundness of the various factors that have a bearing on the delivery of those promises. Thus, we see anything and everything as part of the brand's promise or delivery. Therefore, do not restrict ourselves from doing our bit in consulting a client in solving operational problems and enable strategic perspectives on business decisions.